Mobile Marketing
From idle to impactful—
marketing that moves with you.
From idle to impactful—
marketing that moves with you.
From idle to impactful—
marketing that moves
with you.
From idle to impactful—
marketing that moves with you.
Mobile Marketing
From idle to impactful—
marketing that moves with you.
From idle to impactful—
marketing that moves
with you.
From idle to impactful—
marketing that moves with you.
a
Details
Client
Mailchimp
Year
2021
Role
Led product design
Background
Mailchimp Mobile empowers on-the-go entrepreneurs to manage campaigns, track performance, and stay connected with their audience—anytime, anywhere.
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Initiative
Our goal was clear: find meaningful ways to empower marketers working from anywhere.
Challenge
Mailchimp mobile app needed a refreshed experience that brought powerful desktop features to entrepreneurs on the go—unlocking the full potential of Mailchimp, right from their pocket.
Solution
Solution
Introduced cross-platform editing, handwriting recognition for adding contacts, smart file detection powered by AI, and enhanced content consumption—transforming Mailchimp Mobile into a seamless, intelligent tool for modern entrepreneurs.
Outcomes
We overhauled the Mailchimp mobile experience to meet marketers where they work—on the go—enabling faster campaign creation, real-time insights, and simplified workflows.
Responsive
Utilizing responsive design has led to higher click rates, particularly among mobile users, with a reported 15% increase in unique clicks.
Features
With features like a business card scanner, users can easily import and organize contacts on the go, facilitating better audience segmentation and personalized marketing.
Enhanced Creation
With features like a business card scanner, users can easily import and organize contacts on the go, facilitating better audience segmentation and personalized marketing.
Details
Client
Mailchimp
Year
2021
Role
Led product design
Brief
Mailchimp Mobile empowers on-the-go entrepreneurs to manage campaigns, track performance, and stay connected with their audience—anytime, anywhere.
a
Details
Client
Mailchimp
Year
2021
Role
Led product design
Background
Mailchimp Mobile empowers on-the-go entrepreneurs to manage campaigns, track performance, and stay connected with their audience—anytime, anywhere.
a
Initiative
Our goal was clear: find meaningful ways to empower marketers working from anywhere.
Challenge
Mailchimp mobile app needed a refreshed experience that brought powerful desktop features to entrepreneurs on the go—unlocking the full potential of Mailchimp, right from their pocket.
Solution
Introduced cross-platform editing, handwriting recognition for adding contacts, smart file detection powered by AI, and enhanced content consumption—transforming Mailchimp Mobile into a seamless, intelligent tool for modern entrepreneurs.
Outcomes
We overhauled the Mailchimp mobile experience to meet marketers where they work—on the go—enabling faster campaign creation, real-time insights, and simplified workflows.
Responsive
Utilizing responsive design has led to higher click rates, particularly among mobile users, with a reported 15% increase in unique clicks.
Features
With features like a business card scanner, users can easily import and organize contacts on the go, facilitating better audience segmentation and personalized marketing.
Enhanced Creation
With features like a business card scanner, users can easily import and organize contacts on the go, facilitating better audience segmentation and personalized marketing.
Details
Client
Mailchimp
Year
2021
Role
Led product design
Brief
Mailchimp Mobile empowers on-the-go entrepreneurs to manage campaigns, track performance, and stay connected with their audience—anytime, anywhere.